One channel is a tactic. Five is a strategy.
Every Ads5 channel is run by its own specialist pod — but they share one scoreboard, one budget, and one rule: earn your spend. Here's how each one pulls its weight.
Capture the moment of truth.
Google, Bing, and marketplace search run as one intent portfolio. Query mining feeds creative; creative learns feed bidding.
- Brand-defense plus non-brand expansion
- Feed & shopping campaigns for retail
- Value-based bidding on margin, not revenue
Test fast. Scale what survives.
Meta, TikTok and LinkedIn run as a creative laboratory: 20+ concepts a month, ruthless pruning, winners promoted across the network.
- Weekly creative testing cadence
- UGC-to-polished production ladder
- Audience overlap governance
The channel that feeds the others.
YouTube, CTV and programmatic video build the demand that search and social harvest. We measure the halo, not just the view count.
- Incrementality-tested video budgets
- Creator-led and studio-produced spots
- CTV targeting by household, not cookie
Ads that read like content — and convert.
Premium native placements paired with landing pages built for the scroll. Editorial hooks, honest claims, relentless LP testing.
- Headline & hook testing at scale
- Dedicated LP variants per audience
- Brand-safety filtering on by default
The channel you own.
Lifecycle flows, win-backs and CRM activation turn paid attention into owned revenue — and make every other channel look better.
- Flow architecture & deliverability care
- Segmentation synced with ad platforms
- LTV reporting by acquisition source
Which channel is your
leaky bucket?
The free audit answers exactly that — with numbers from your own accounts.
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